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In This Issue
August 29, 2007
Be generous. Forward my ezine to someone you believe could benefit from it.

That which is false troubles the heart, but truth brings joyous tranquility. ~ Rumi
Behind The Scenes


My kids at the harbor!
 Last Friday, my hubby dropped me off at the entrance to the inner harbor in Maryland. You see, the price of parking 1 block from the harbor was $14 per hour with no maximum per day fee. Since we were planning to spend at least 6 hours there -- this *seemed* a bit unreasonable.


I met my Aunt at the harbor and ask her where she parked. She said, "I always park at the 'Rusty Scupper', I always have."


My next question, "How much is parking there?"


Then she said, "Oh, I no idea. It doesn't matter I have more money than God."


I laughed and then said, "Well how is that?"


And then she said... "Well, he's my father! I just have to ask!"


Suddenly, the stress of the price of parking for 6 hours became so insignificant. :)


Jen's Coming Attractions *N-E-W Do-It-Yourself Publicity for Small Business Owners*

This 4-week group training course with Internet guru Jen Blackert and publicist Marika Flatt begins October 9th at 2 p.m. E.T.

Learn more and sign-up N0W to receive 20% off!

Featuring: 3 Tips For Email Marketing!

1. Personality. How do you add "personality" to your ezine? Why not let them know what's happening in your life or your business? The details about the last sale you made? A funny story about your office or a lesson learned. Consider including pictures of you and your staff, this makes people realize you are a real person.


2. Personal: We like to be addressed personally. If you can add their first name to the subject line or the header of the email subscribers will be more responsive. We all like to be called by our name. Think about the last time you were out shopping and someone yelled your name. Did you ears perk up? Did you turn around an look for the one calling you?


3. Curiosity: Curiosity is best used in the subject line of an email. If you know what your audience is struggling with this will be easier for you. Some of my marketing "curiosity" examples include: "The easiest way to get referrals", "How to create raving fans", "Stimulate word of month now", "How to not be a ___ victim"
Top Box Office:
Fr*ee Law Of Attraction recording with Jen and Bob Doyle
About The Director The producer and star of this ezine is Jen Blackert. Jen Blackert, The Marketing & Success Coach, teaches a proven marketing (online & offline) system that allows smart business owners to become more focused and put their marketing systems on autopilot. Learn more about Jen at http://www.jenblackert.com.

Want 1-on-1 marketing help? Book a single session N0W for $97! http://www.jenblackert.com/approach. © Copyright 2007 Jen Blackert. All rights reserved.