| In
This Issue
|
September
25, 2007
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generous. Forward my ezine to someone you believe could
benefit from it. |
That which is false troubles the heart, but truth brings joyous
tranquility. ~ Rumi
|
Behind The Scenes
Life
is getting more exciting as I get ready for the pitch and head
into the home stretch! Pre-sales for my upcoming book, Seven
Dragons: A Guide to a Limitless Mind, will begin October
10th!
I have spent the past couple of weeks working with an amazing
publicist and copy writer, Lisa Manyon, to come up with the
perfect pitch letter!
What?! Do you think I would actually write my own stuff! Heck,
no! Delegation is the way to go! See feature below!
I am ready to pitch hundreds major magazine publishers and the
blog-a-sphere! I am building my pitching arm :) |
 |
If you are interested
in learning to "pitch", please sign up for my upcoming,
"Do-It-Yourself Publicity"
Tele-course.
Jen's
Coming Attractions
*Brand New
Do-It-Yourself Publicity for Small Business Owners*
This 4-week group training course with Internet guru Jen Blackert
and publicist Marika Flatt begins
October 9th at 2 p.m. E.T. - Seats
are filling up! http://www.jensclass.com
Save
the date * Tuesday, October 2nd at 1 p.m. CST * for a no-cost preview
call with Marika Flatt of PR by the Book!
Learn more about the class and sign-up N0W! http://www.jensclass.com
Featuring: Art of Delegation
Delegation
is an essential skill to learn if you are someone who takes on lots
of responsibility. When
you try to “do it all” there is a tendency to think this means “do
it all – by yourself!” which inevitably leads to stress, burn-out
and the odd tantrum. Delegation allows you to “do it all” without
the need for tantrums!
Lose the Ego
Where did we ever get the idea that we have to do everything? When
did we decide that nobody else is as capable as us?
Yes – you are wonderful! But so are a lot of people so lose the
ego and let some other wonderful people lend a hand.
Choose Wisely
What skill set will someone need to do the delegated task well?
Who do you already know with that skill set? Write down three people
you know that are a match to the skill set. Remember – you want
someone to do a really good job for you so choose wisely.
Give permission
to say “NO”
Many of my clients say to me “I feel bad asking people to help.
Everyone else is busy too”. When you ask someone to take on a task
for you let them know it is OK to say “no”. If the person is too
busy already then they won’t feel awkward in declining your request.
This is another reason I asked you to list 3 potential people to
delegate to – the first person might say “no” If someone says “no”
be sure not to look cross, or sound disappointed. Remember – you
told them it was OK so say know so you need to behave like it is
OK.
Be Clear
in your Request
This sounds simple but for many it is not as easy as it sounds.
Take the time to clarify exactly what you need before approaching
someone. You might know exactly what needs doing but you still need
to communicate it. Don’t assume the person taking on the task has
the same knowledge as you. Make sure you create a opportunity for
questions to be asked.
Make it
easy to say “YES”
The easier it is to say “yes” the more likely it is that someone
will say “yes’! How do you make it easy to say “yes”?
- Keep the
request simple
- Be clear
about what you are asking
- Outline
why the task might be appealing to accept. Perhaps it will extend
their experience, or allow them to meet new people; or raise their
profile.
- If you are
delegating a really big job consider an incentive. For example
– the Outrigging Club I am a member for provides $100 credit for
anyone who donates their time to Corporate Days (which involves
taking a day off work during the week). The credit can then be
used to pay for race fees, uniforms etc during the season. Incentives
do not need to be based on money – be creative!
Be clear about
Expectations
If you articulate your expectations clearly you minimise the chance
of problems occurring. Expectations include things such as:
When do expect the task to be completed by? What is the standard
level expectation? If there is any problem how do you expect it
to be handled?
Accept a Different
Outcome
If you ask someone else to do a job you must accept that they will
not do it exactly the same way you would. This means the outcome
may be slightly different but that is OK. The result may even be
better because the task was done a different way. Everybody works
differently. If you delegate you must allow each person involved
to operate in a way that uses their personal strengths and attributes
…not yours.
Let Go!
Once you have delegated you need to step back and let go! Nobody
likes to be micro managed. Remember – you chose wisely and have
someone with great skills taking care of the task. As long as they
know where to go if they have a question or need help your job is
now to get on with other great things.
Give Gratitude
When you delegate you have essentially asked a favour of someone.
Remember to thank them for their work and tell them how it has made
a difference to you. Not only will it make them feel respected and
recognised but it also means they are more likely to help again
in the future. Managers can be guilty of missing this step. Just
because someone works for you does not mean you have the right to
delegate without expressing gratitude.
Written by: Linda Anderson
About
The Director The
producer and star of this ezine is Jen Blackert. Jen Blackert, The
Marketing & Success Coach, teaches a proven marketing (online
& offline) system that allows smart business owners to become
more focused and put their marketing systems on autopilot. Learn
more about Jen at http://www.jenblackert.com.
Want 1-on-1 marketing help? Book a single session N0W for 97 bucks!
http://www.jenblackert.com/approach.
© Copyright 2007 Jen Blackert. All rights reserved.
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